BTS’s “Love Yourself” Album Series won in the Brands & Communication Design category for the 2020 Red Dot Design Award! Red Dot Design Award is a world renowned design award ceremony that began in 1955 with 2020 being the 66th year hosting the event. This year, companies and organizations from over 50 countries submitted around 7,000 projects for judging.
BTS’s “Love Yourself” package designs portray the narrative that runs throughout the Album series as a blooming flower to convey the excitement of starting to love, the pain of facing fake love, and the idea that loving yourself is the real beginning to true love. Such outstanding themes that are completely relatable to everyone.
The “Love Yourself” series packaging designed by HuskyFox consists of three albums released from 2017 to 2018, have been acknowledged for their meaningful implications and organic portrayal of the stories and messages within each album. The designs are so impressive that The Album “Love Yourself: Tear” even received a 2019 Grammy Awards nomination for the Best Recording Package category.
The Album Covers
I have a playlist for the songs in these albums, you can click the links to see them