‘Butter’ Official MV has surpassed 300 million views on YouTube in approximately 14 days & 10 hours since its release on 21st May 2021. This is BTS’ 16th MV to reach this milestone on the platform, extending their record as the Korean artist with most MVs over 300M views.
BTS’ “Life Goes On” Music Video Surpassed 300 Million views on YouTube.
Following the postponement of their Map of the Soul Tour due to the COVID-19 pandemic, BTS started working on a new album. The group’s label Big Hit Entertainmwnt officially announced “BE” on September 27, 2020. They stated via press that the album “imparts a message of healing to the world by declaring, ‘Even in the face of this new normality, our life goes on'”. “Life Goes On” was announced as the album’s lead single on October 30.